Shopify across the pond is a 100% Shopify related podcast, focused on bringing the latest news, development, and discussion on Shopify for UK based Shopify merchants. Each month, we'll bring an episode with a key member of the Shopify community to discuss apps, strategies, and processes aimed at helping you launch, grow and automate your Shopify business. Shopify across the pond is proudly created by Blend Commerce, a Shopify Expert Agency.
In this episode, Arian Radmand, CEO of Ignite Post, talks to Adam about an innovative way of using direct mail to sell more with Shopify. Specifically, Adam and Arian discuss:
- Why direct mail can now outperform digital marketing.
- Practical ways to use direct mail for customer retention.
- The performance of direct mail for some of Ignite Post's customers.
Arian is the CEO of Ignite Post - the handwritten direct mail outreach service.